We all have heard about static and dynamic websites since a long time. Static websites were hosted on the internet as an online brochure or a webpage without having any capabilities for change. In contrast dynamics websites were the ones which used to have a backend for web content management. In simple terms we can assume wordpress as a dynamic tool for web design and management with which an user can have full control of his website. It provides extensive capabilities for an admin to manage not only the content but also add special features to an website. All this is possible because of the community that exists with over hundreds of people all over the world working behind wordpress. Worpress is an open source platform which means you are free to use hundreds of features without paying anyone a license fee. And if you are paying for a license you will get even more with featured benefits. So what can wordpress do for small business.
There are entrepreneurs from various small business and organization who does not have a website even today, and those who have, they are an old fashioned one designed through basic html, which they even don’t care about. Some might have invested big amount for stunning looks and feel, and the time they need a little change they need to invest again. The fear about the huge cost of developing a dynamic website is the reason why most of the businesses don’t even think of having a site. WordPress on the other side is by default a dynamic tool to manage your website for every content you wish to manage, it is very easy to update an wordpress site.
WordPress is a popular internet tool today not only for bloggers but also businesses who wish to have a dynamic website with a full control over it. The old days have gone past where coding was required for each and every activity required to display in an web page. Today you do not need a programmer every time to do any content management update or to add any feature which is strongly recommended for your website. The cost of developing a feature and the time involved in it on traditional websites are too high. WordPress give you an instant click and activation to add any kind of feature you would like to use on your website through integrated plugins and that too is free. Also WordPress themes allow you to have a professionally designed website without the pain or expense of hiring a professional web designer.
WordPress is search engine friendly, a website designed and developed in wordpress is more likey to rank higher than a traditional website. For better optimization you may use the free seo plugins which will help you optimize your content. The plugin is just a click away. Once you activate an SEO plugin, it will help you manage your SEO issues. You may use the Free Yeost SEO Plugin to make your site better search engine friendly.
Initially wordpress was known to be used by bloggers only. However wodrpess is a full fledge CMS system. Today you can use wordpress for both website as well as blog. When you use a theme you already have an option to start a blog, you have 2 options a page and a post. A page is part of your site and a post is a part of your blog. You can easily post on your blog thorugh wordpress. Blogging is an essential for any business today, bloging allows you to stay updated with fresh contents and search engines visibility. It also opens up doors for audience engagement and thus you are more likely to get promoted and a derive huge opportunity for sales.
Today is the world of mobility and the mobile website usage is expanding rapidly, we all open our emails in mobiles and search on mobiles, open websites on mobiles. We do everything in mobiles, mobile is the smallest device which support the Internet of Things today and it exist on everybody’s pocket. Today business needs to get their website optimized for mobiles as the trend has changed over time. In order to optimize your website for mobiles you do not need to do spend extra or host any other website seperately. WordPress themes are highly responsive for all mobile and tablet devices. So there is nothing to worry about if customers tends to open your website on their mobiles.
Starting an eCommerce business has been made very very easy with WordPress and WooCommerce. WooCommerce is the best way to turn your WordPress website into a fully functional e-commerce store. WordPress with WooCommerce is a great e-commerce match. WooCommerce powers over 28% of all online stores and is one of the most popular eCommerce platform on the web today. Create the online store you want with the core set of powerful features and options that come straight out of the box with the free WooCommerce plugin. WooCommerce is an open source e-commerce plugin for WordPress. It is designed for small to large-sized online merchants using WordPress.
Everyday, Google blacklists thousands of websites for malware and phishing. If you are serious about your website, then you need to pay attention to the WordPress security best practices. A hacked WordPress site can cause serious damage to your business revenue and reputation. Hackers can steal user information, passwords, install malicious software, and can even distribute malwares. Security is all about risk reduction and risk elimination so wordpress allows you to employ all the appropriate controls to keep yourself secured and updated.