But the question arises here, unless you are from a business family, what mostly people ask are:
So these questions are obvious for people who are interested to get into a small business but there is not much support available. However starting a business and managing it from scratch is not at all easy. Just trying to establish a small business without any knowledge also won’t work much. You have to close your shutter down in 6 months time. Running your own business means dedication, focused, punctual, disciplined, timey, responsible, more work, less leisure. So business is all about achieving the right thing at the right time with the right approach. It takes time to learn the approach until you have some work experience.
Information technology is a great area for staring a small business in today’s time. Here we will discuss about IT Businesses only. The focused areas for starting a small business in IT are possible today in the field of Online Marketing, Digital Marketing, Business Consulting, E-Commerce, Mobile Applications etc.
But as a startup immediately after coming out from the academics, it is alaways better that you have at least worked 5 years in a good company and you took at least some experience in IT areas like product development, product testing, implementing, branding, sales and marketing etc. This will identify your goals along the way whenever you decide to start a small business. People who are in marketing field are the ones who better knows what a business is and how it is run. Marketing and sales is all about business and communications while building a great product is all about the technology and engineering.
You can start a small business easily without any finance in the field of IT sector if you are capable of giving business consulting services to firms, consulting services like
The best things about these services are, it requires zero investment, but vast pool of talent is required. If you have worked in such areas you better know about it. While a technocrat who has the product development experience can develop his own product for the market like
However there is one more area for these technocrats to enter into business easily with little investment, normally developing your own product takes time. So you can tie up with any corporate as a business partner and promote their development services. The best examples of which are
Marketing, Sales and Business Communications are the keys to success for starting a small business. Most people absolutely hate selling and for good reasons. The entire idea of bothering someone, trying to talk them into buying something they’re probably not interested in learning about in the first place, completely repulses most people. Yet selling is essential to business, business is essential to making money, and money is essential to life. More sales is the key to growth of every small businesses, however every business needs sales to succeed growth and survival. If you have no selling skills you are nowhere.
So the question is how can you sell more without bothering people. The truth is there are plenty of companies that don’t rely on sales tactic to grow. Instead they learn how to use storytelling to their advantage.
Storytelling allows business to build loyalty and trust while also selling stuff at the same time. Storytelling eliminates the need for spammed marketing tactics and heavy discounts. So if that’s you and you are ready to build more loyalty and trust, and your customer base at the same time, you might want to consider embracing storytelling with both arms. In this world of Internet marketing there are more possibilities today to start storytelling on Social Media, Blogging, Email Marketing, Advertising and so on.
If you are a technical acumen guy for your small business and you have developed your own product for the market. You should have to be aware of the competition. A strong product knowledge is needed to develop the first product. You should have to know inside out of each and every aspects of functional and technical specification of what is required by the customers and what should stand you apart from competitors’ product while you will be launching your own product.
Suppose you would like to develop a CRM application for the market or an Accounting Software for the small and medium business. The first thing you should do to stand out different is to keep a keen eye on your competitors’ product, and so generate more better ideas for a great product proudly engineered under your brand name. As you launch the product you can start branding your product both online and directly try to schedule more and more meetings in a day by taking out the database leads available on the internet or market place. Let me give you some clue IndiaMart, TraderIndia, JusDial etc are best available databases online today, try to perform maximum calls to schedule more business meetings till you get the first sale. Remember to acquire the first sale as early as possible and don’t sit back until the job is done.
If you don’t want to develop your own product, as it takes ample time and money that would cost you. The best option for you is to get a partnership with established companies around the world. There are partnership programs available for most of the open source software development companies, you may become a part of it and establish your small business. However in this case you will provide services on their architecture and develop their products and sale their products.
Hope this post will help fresh startups for begginning a small business in information technolgoy sector.